Selling From Influence
The Workshop

Know Yourself, Know Your Customer
with Dr. ILEANA KOTULICH
Did you ever wonder, what’s missing in your life that gets in the way of reaching your goals? Or have you reached a plateau personally or professionally and need a boost to get you to the next level? I share insights with how to develop a better understanding of yourself and how to utilize your style, strengths, and values that can maximize your true potential. I will guide you to identify how to put your life puzzle together in order to create for your life a career plan of action that maximizes your purpose and how to become the unique self you were intended to be.

Learn how to:
1. Gain clarity on your communication style. (DISC)
2. Identify your core values.
3. Deeper understanding of your life balance.
4. Learn how to use the assessment tools to create a personalized life and career plan of action.

45 minutes

Ileana's bio

Become a Trusted Advisor in Your Business with CHRIS SALEM
Many business professionals believe that reaching the next level in their respected businesses comes from what makes us unique to our audience. We all have been conditioned to believe this as true. However, be honest with yourself if this strategy has worked for you.

The truth to scaling our business and building a sustainable platform for success comes down to not "what you do" but "why you do what you do". 
Learn how to
1. Attract more people to your business based on similar values and principles
2. To be more compelling and influential to others as an authority in your business
3. How a value statement can be your best friend for referrals and higher retention with clients

45 minutes

Chris's bio

The Art & Science of Using "Earned Media'' to Grow Your Business
with TOM MARTIN
Based on 20-year television news career, producing stories for Diane Sawyer, Charlie Rose and CNN, followed by a decade in the PR field, securing media coverage for his clients in America's top markets, Tom will share advice and strategies for engaging the attention of journalists and sharing your story with the widest possible audience. In a highly interactive one-hour session, 
Learn how to...
Connect with the journalists most likely to give your story idea "the green light." Tom will share a strategy for identifying these journalists and connecting with them in the manner most likely to engage their attention and gain their approval.
Communicate your story idea or message by paring it down to its essential, ever mindful of the criteria that producers and reporters are looking for, and he will also coach participants on how to communicate that message to an audience, even in segments as short as one or two minutes in length. Change the World by using media opportunities to make a difference in the lives of others, making the most of each segment, interview and article.

45 minutes

Tom's bio

Jump! From Cautious to Corageous with OSCAR ROMERO
Oscar will utilize personal stories to highlight the importance of confidence-building strategies for maximizing sales success. Everything from approaching new customers to asking for the sale can be anxiety-provoking and challenging for some. Hear how to manage anxiety and grow confidence in order to power through rejection and fear. Now you will have the building blocks to prospect with greater impact and reach.

Learn how to:
1. Identifying and reflecting on your core values
2. Utilizing visualization techniques to improve focus
3. Role-playing for practice and confidence-building

45 minutes

Oscar's bio